Do you need a good headshot photo?

THE IMPORTANCE OF A GOOD HEADSHOT

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It’s not “just” a headshot! I recently heard the phrase “A good headshot is the new handshake” – and it really is!  So much business is done online these days, often without even meeting the person you’re dealing with, that it’s essential that you have a headshot that reflects your personality, your brand, and is true to you. 

With social media and our online presence playing such a huge role today in the success of our businesses, it is now more important than ever to be seen often, and in the best possible light.

Sometimes we try and short cut this critical element by looking at our headshot as an unnecessary expense. But we should actually be looking at it as an opportunity, to share our brand, and to show ‘the face behind the business’.

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We forget that when potential customers are looking at our businesses online, they are also looking at who we are and how we conduct business. They want to make sure that we are serious about quality and good customer service. If the photography on our social media is done in our living room with a messy background, it sends the wrong message!
It shows lack of professionalism. And if we don’t appear to care about our own personal image, then why should our potential customers believe that we would use higher standards for the product or service we are offering?
Since prospects and clients are most likely to see your online profile before they even meet you in person it might be worth looking into.

You should consider adding a little personality to your portrait, showing your viewers a little bit of YOU, will help them make a connection and start a bond before they even meet you. This is depending on your profession of course.

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Another aspect is the use of a professional hair and make-up artist. Just because we do our own make-up every morning, doesn’t mean we know what looks best on camera. And the last thing you should be concentration on while being photographed is if your makeup is getting smudgy or your hair is getting messy! I work with makeup artist that will help you look your absolute best!

You may want to consider a new headshot taken if any of these are true:
1. Your current profile picture is dark, blurred, has 3 of your friends and your 2 cats in it

2. If your profile photo was taken with your iPhone (I mean…really?)


3. Your current profile picture is more than 18 months old (you really should start thinking about booking a session now)

4 The headshot doesn’t reflect your personality, your brand, and YOU

So, would you like to have a gorgeous headshot or are you settling with a “mug-shot”?Get in touch to book your headshot session now!

All the best,
Gunilla